Sugar Beach Resort
Sugar Beach Resort is a welcoming beachfront hotel located on the calm, clear waters of East Grand Traverse Bay in Traverse City, Michigan. With its private sugar-sand beach, spacious accommodations, and unbeatable access to Northern Michigan’s best attractions, Sugar Beach is a favorite destination for families, couples, and travelers looking to relax and explore.
Our resort features comfortable guest rooms and suites—many with private balconies or patios overlooking the bay—designed to give guests a true Up North experience. Guests enjoy amenities including an indoor pool, hot tub, fitness center, and complimentary breakfast, all just steps from the shoreline. Whether it’s sipping coffee on the beach or watching the sun rise over the water, Sugar Beach offers a peaceful and picturesque escape.
Sugar Beach is also conveniently located just minutes from downtown Traverse City, where guests can enjoy a vibrant food scene, unique shops, seasonal farmers markets, and waterfront parks. Wine lovers can explore the nearby Old Mission and Leelanau Peninsula wine trails, while outdoor enthusiasts can bike the TART Trail, hike Sleeping Bear Dunes, or kayak along the bay.
Whether you’re planning a summer vacation, fall color tour, winter getaway, or spring break, Sugar Beach Resort is an ideal home base for your Northern Michigan adventure. With friendly service, thoughtful amenities, and a laid-back lakefront atmosphere, we aim to make every guest’s stay comfortable, memorable, and full of reasons to return.
- ADA – compliant guest rooms
- Step free entry into lobbies and common areas
- Wheelchair-accessible parking spaces
- Sensory-friendly options upon request e.g. room placement, noise cancelling headphones, sensory bags, weighted blankets, navigation aid – hotel map, flexible check-in/check-out)
